const matheus: ShopifyEngineer = {
role: "Shopify & Shopify Plus Dev",
focus: ["Custom Apps", "Storefronts",
"Digital Operations"],
founded: "$120K+ store from scratch",
clients: "10+ countries, sole engineer",
now: "Scale Army (Remote)",
mindset: "the machinery nobody sees",
};I build the software and systems that make e-commerce brands run and grow. I founded and scaled my own Shopify store to $120,000+ in gross sales, engineering the entire technical stack from scratch — storefront, custom apps, integrations, and marketing automation.
Today I'm focused 100% on Shopify & Shopify Plus: custom app development, storefront engineering, and the digital operations that power B2C and B2B commerce. I've owned production systems end-to-end as sole engineer and technical decision-maker for US and international teams, fully remote.
| 🧩 | Focus | Details |
|---|---|---|
| 🛍️ | Custom Shopify Apps | Tailored apps & API integrations for B2C and B2B stores |
| 🎨 | Storefront & Themes | Liquid, conversion-focused builds for retail and wholesale flows |
| ⚙️ | Digital Operations | Connecting storefronts to fulfillment, inventory & payments; scalable automations |
| 📧 | Marketing & Retention | Klaviyo email/SMS, flows & segmentation — consent & privacy compliant |
| 📊 | Data & Reporting | Python analytics, inventory reconciliation, Matrixify bulk imports/exports |
| 🤖 | AI Workflows | Using LLMs (Claude, ChatGPT) to accelerate dev & build smarter commerce tooling |
Commerce & Platform
Languages
Frameworks & Runtime
Data & Cloud
Tooling
| 💰 Revenue Built | 🌍 Countries Served | 🏗️ Stack Ownership | 🚀 Focus |
|---|---|---|---|
| $120K+ gross sales | 10+ countries | End-to-end, sole engineer | Shopify Plus B2C & B2B |
- 🏆 Scaled a Shopify store to $120,000+ in gross sales — full technical stack built from scratch
- 🌐 Delivered Shopify & e-commerce solutions for clients across 10+ countries as sole engineer and technical lead
- 🔗 Built custom apps, API integrations & automations connecting storefronts to fulfillment, inventory and payments
- 📈 Klaviyo lifecycle marketing, GA4 analytics, and Python-driven inventory reconciliation at scale
$ matheus --principles
→ Own the store end-to-end.
→ Ship for real outcomes:
conversion · revenue · retention.
→ Build software that survives
the next campaign.
→ Structure & accountability (EOS).
→ Async. Remote. On time.If you're building on Shopify or scaling an e-commerce operation, let's talk.
