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EIDs in OpenRTB 2.6 user.eids; every EID-absence test checks both user.eids and user.ext.eids #1583
EIDs in OpenRTB 2.6 user.eids; every EID-absence test checks both user.eids and user.ext.eids.
Part of #1558, server-side identity on every adapter. Plan ID T2, planned in wave 5 (MVP: Fastly and Axum); priority P1, size M. Design: spec; order and dependencies: plan.
Cap every mirrored ID's expiry at 30 days where the mirror is built (mirror.rs:236-247), not in validation, because SID-5 keeps SharedID Never in the record. An unstated expiry still becomes Expiry::Never (coordinator/validate.rs:135-138), pull sync is its only production source (pull_sync.rs:145), and such IDs reach the cookie with no exp under a one-year Max-Age. The 30-day clamp on stated expiries comes from Add identity providers for ID5, LiveIntent, LiveRamp, ConnectID and UID2 #1488. Answer its open threads, including the one on any_due skipping cookie-read opt-outs.
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